Ultimate Color Shampoo - 250ml / 1000ml - Gouiran Beauté

Wella's Ultimate Color shampoo is the essential shampoo for all women who want to prolong the radiance of their color between two salon visits. Gentle, effective and formulated without sulfates, it cleanses deeply while preserving the vibrancy of colored shades.

Properties of Wella Ultimate Color Shampoo

• Sulfate-free and vegan : gentle cleansing that respects colored hair
• Patented formula with glycine, provitamin B5 and metal purifier
• pH balanced, tested under dermatological control
• Protects color up to 10 weeks with regular use of the Ultimate Color program

Wella's Ultimate Color shampoo: a shampoo designed to enhance your color every day

Designed by Wella experts, the Ultimate Color shampoo is the result of a careful formulation that combines technicality and respect for the hair. Its patented technology incorporates a purifier of metals, these minerals present in tap water which, wash after wash, tarnish and alter the most careful colors. By eliminating these residues upon rinsing, the formula allows your color to retain all its depth and intensity.

Glycine, a natural amino acid, works in synergy with provitamin B5 to strengthen the hair fiber from root to tip, while the pH-balanced formula soothes and rebalances the scalp with each use. Result: visibly softer, shinier hair from the first wash, and color that shines week after week.

This shampoo is aimed at demanding women who make no compromise on the quality of their hair routine. Whether used in addition to a salon treatment or alone on a daily basis, Wella Ultimate Color is easily integrated into a beauty routine designed to last.

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Want to go further in your hair routine? Discover our entire selection of shampoos, care and styling to take care of your colored hair every day.

We love : Protects color for ten weeks