- Stable color for up to 6 weeks even on porous hair
- Ammonia-free formula that preserves fiber integrity
- Apply to natural, lightened or colored hair
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Wella Professionals
Wella presents its latest innovation in hair coloring: the Shinefinity range with a very glossy finish!
Commitment-free and non-lightening, this is an ammonia-free tone-on-tone color that causes no damage to the hair. Its pH-balanced technology smooths the cuticle for a silky touch and incredible shine! A varnished effect is guaranteed!
The fact that there is very little oxidation in the coloring process allows the hair to be darkened by up to 3 shades, or to be colored in the same shades. Shinefinity color can be used on any hair base: natural, lightened, or colored. The long-lasting pigments, for their part, offer a uniform color for up to 6 weeks, even on porous hair (if hair is washed 2 to 3 times a week).
Thanks to a clean formula, the hair's natural essence is preserved for a long time. With Shinefinity, it's the rule of 4 zeros:
- 0 ammonia
- 0 silicone
- 0 drying alcohols
- 0 direct pigments
Only effective ingredients are used to ensure professional performance. In this, we can also speak of an eco-responsible and vegan formulation, since the components used are not of animal origin and the packaging is sustainable. In addition, Shinefinity colors have been dermatologically tested to be absolutely skin-compatible.
Use the Shinefinity range and have fun with a variety of shades, from the warmest to the coldest, including natural tones!
We love : A gel-cream texture that does not run during application for greater ease!
Use Shinefinity tone-on-tone coloring with this ratio: 1 dose of coloring cream + 1 dose of 2% Shinefinity activator.
Leave on for 20 minutes on washed and towel-dried hair.
It is not recommended to use another oxidant.
How to prepare your coloring
The values are given for information purposes only. It is better to re-prepare if necessary, especially for thick and long hair.

1:1 = 30g of coloring cream

1:1 = 30gr of Oxidant (2% Shinefinity activator, it is not recommended to use another oxidant)

Exposure time: 20 minutes, then emulsify very carefully. Rinse thoroughly until the rinse water is clear and finally use an after color shampoo to set the color.
| Features | Values |
|---|---|
| Capacity | 60ml |
| Dosage | 1 dose of coloring cream + 1 dose of 2% Shinefinity activator |
| Hairdressing ranges | Shinefinity |
| Brand | Wella Professionals |
| Specificities | Without alcohol, Without ammonia, Silicone-free |
| Application time | 20 minutes |
SULFATE. ETHANOLAMINE. MICA. SODIUM SULFITE. DICETYL PHOSPHATE. ASCORBIC ACID. PERFUME/FRAGRANCE.
CETETH-10 PHOSPHATE. STEARETH-200. CITRIC ACID. XANTHAN GUM. SODIUM HYDROXIDE. DISODIUM EDTA.
TITANIUM DIOXIDE
We inform you that the precise composition of our products may vary depending on the shade chosen. To ensure optimal and safe use, we invite you to read the list of ingredients indicated on the packaging.
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