Eyebrows

Enhancing your eyebrows to make them look better is the big trend to adopt for an accentuated gaze!

Why apply eyebrow makeup?

Trends change... A while ago, thin and very plucked eyebrows were in fashion. But for several years now, their shape has become thicker for a natural effect; people are looking for volume, as seen on models. The famous Cara Delevingne is one of the precursors of "Brow styling".

Today, we want them well-defined and properly plucked, but with just as much density, so that they look natural.

Applying makeup to this part of the face can accentuate the gaze even more than just applying makeup to the eyes.

How to do eyebrow makeup?

First, you need to define the underside of the arch with a white or beige highlighter. This will create a clean demarcation and open up the eyes.

Then, you need to work on the eyebrow with a product of the same color to avoid too much contrast. You should properly draw the shape by always applying makeup to the upper line. Then, lightly apply the product to the wide end.

Finally, brush the hairs for a natural look and to set the shape. Currently, vertical brushing is in fashion.

However, if your clients' eyebrows lack consistency, know that you can offer them an eyebrow tint with our Apraise tint.

Which product to choose?

It is often difficult to know which product to choose for this type of makeup.

The pencil is the most commonly used; it allows for a precise line without being too noticeable. Easy to blend, it offers discreet and natural makeup.

The felt-tip pen, on the other hand, deposits ink for a more intense color, so it is more recommended for already dense eyebrows.

Mascaras allow you to apply makeup and at the same time set the shape thanks to their brush. This is ideal for those in a hurry in the morning.

Powder requires a more professional technique and more application time. However, it gives a very natural result, just like a pencil.

So, what do you choose?