In the heart of Béziers, one of the sunniest and warmest towns in the South, your store Gouiran Beauty welcomes beauty professionals and individuals in a space entirely dedicated to hairdressing, aesthetics and self-care.
Located between the Orb, the Languedoc vineyards and the Hérault coast, Béziers is a city with a strong identity, where beauty and self-care occupy a very real place at the heart of everyday life.
Gouiran Beauté Béziers: more than 60 years of expertise in western Hérault
Founded in 1964 in Montpellier, Gouiran Beauté is today one of the first independent distributors of professional beauty products in France, with 22 stores located in the south of the country.
Our Béziers store is the point of reference for professionals and individuals throughout western Hérault, a dense and active area of life which extends from the foothills of Minervois to the beaches of Valras-Plage and Sérignan.
A store organized to save you time
Our departments are structured by universe for a smooth purchasing experience:
- Hairdressing and coloring : shampoos, masks, dyes, oxidants, styling products
- Hair care : cabin treatments, keratin treatments, serums and oils
- Aesthetics : facial treatments, hair removal, body treatments, well-being
- Professional makeup : complexion, eyes, lips, brushes and accessories
- Manicure and nail art : varnishes, gels, installation and maintenance equipment
- Tools and furniture : appliances, armchairs, salon equipment
Our advisors are always available to guide you and answer all your questions precisely.
The major brands of professional hairdressing and aesthetics available in Béziers
Our store distributes several thousand references from the most recognized brands in the beauty industry, accessible at the best price.
- Wella Professionals - high performance coloring and hair care
- L'Oreal Professional - complete hairdressing and coloring ranges
- Schwarzkopf Professional - color and care expertise recognized worldwide
- BaByliss Pro - high-end professional hairdressing tools
- Kérastase - premium hair care
- Redken - hair science and advanced technical formulas
Our catalog is regularly updated to incorporate the latest innovations and new releases from major brands in the sector.
Treatments designed for the heat and wind of Béziers
Béziers is regularly among the hottest cities in France in summer, with temperatures frequently exceeding 35 degrees for several weeks in a row.
Unlike other Mediterranean cities, Béziers does not always benefit from the sea breeze to temper this heat: the air is often drier and heavier, a particularly aggressive condition for hair fibers and exposed skin.
Added to this heat is the tramontane, this north-west wind characteristic of Languedoc, powerful and drying, which strips the moisture from the hair, breaks the weakened lengths and disrupts the hold of the best-done hairstyles.
Our advisors take into account these climatic constraints specific to Béziers in each of their recommendations:
- Intensive moisturizers and nourishing masks to compensate for dry summer heat
- Protective oils and serums to seal cuticles against tramontane
- Hair UV filters to preserve the vibrancy of coloring under particularly intense sun
- Styling products with reinforced hold to resist the Languedoc winds
- Protective creams and barrier treatments for skin exposed to dry heat
Beautélive: the exclusive Gouiran Beauté brand on sale in Béziers
The brand Beautélive, developed since 2001 by the Gouiran Beauté teams, offers more than 1,000 professional quality references at prices accessible to all profiles.
From coloring to hair care, from styling to True Cosmetics face and body care, the range covers the entire beauty routine with proven formulas designed for the conditions of the south of France.
Beautélive for professionals in western Hérault
The hairdressing salons and beauty institutes of Béziers and neighboring towns, Agde, Pézenas, Valras-Plage, Sérignan, Portiragnes, Vendres and Servian, have with Beautélive a high-performance professional range at a price positioning truly adapted to the realities of the profession.
In a city that lives to the rhythm of the major summer festivals, where the demand for care and neat hairstyles reaches significant seasonal peaks, Beautélive offers professionals a reliable and profitable supply:
- Oxidizers and permanent coloring
- Professional in-room hair care
- Styling and finishing products
- MyPolish Absolute varnishes and manicure products
- True Cosmetics face and body care
Beautélive for individuals in Béziers
Faced with the dry heat and the tramontane which characterize the summers of Béziers, the Beautélive range offers treatments truly formulated for the climatic conditions of the Midi Languedoc.
Our advisors will guide you to the references best suited to your hair type, your skin and your lifestyle between vineyards, sea and sun.
Makeup, nails and aesthetic equipment: your entire beauty world in Béziers
Our Béziers store offers a complete department beyond hairdressing, dedicated to professional makeup, beauty care and accessories.
- Professional foundations, palettes, mascaras and lipsticks
- Face and body care devices
- Professional hair removal products (waxes, strips, after-hair removal)
- Varnishes, gels and manicure and pedicure equipment
- Hair accessories (brushes, combs, clips, elastics, caps)
- Professional furniture for salon and institute
Equipment and consumables for beauty institutes in Béziers
Beauticians in Béziers and the Orb basin find at Gouiran Beauté a complete supply of professional equipment, meeting the most demanding standards in the sector.
Our team can also advise you on furniture solutions suited to your workspace and budget.
Qualified advisors at your service in Béziers
In our Béziers store, all our advisors hold a diploma in aesthetics or hairdressing : they master the products they recommend and provide you with targeted advice, whatever your request.
Regularly trained in new ranges and the latest techniques, they guarantee you always up-to-date information on market innovations.
Their expertise covers all situations:
- Targeted treatment for hair dehydrated by dry heat or broken by tramontane
- Choice of brushing, straightening or shaping equipment
- Comparison between two coloring formulas or two oxidants
- Maintenance protocol for hair colored or weakened by the summer sun
- Personalized advice for a beauty routine adapted to the Languedoc climate
Professionals: Gouiran Beauté Béziers, your beauty partner in Hérault
Do you manage a salon or an institute in Béziers or in the towns of the Béziers region? Our advisors support you in managing your recurring orders, alert you to current promotions and help you optimize your purchasing budget throughout the year.
In high season as well as in quieter periods, Gouiran Beauté Béziers guarantees you a seamless supply to meet the requirements of your customers and the peaks in demand specific to a festive town in the South.
Come visit us at 5 impasse de la Ginieisse, 34500 Béziers. Our team will be delighted to welcome you and support you.