On the edge of the Etang de Thau, a stone's throw from Balaruc-les-Bains and a few kilometers from Sète, your store Gouiran Beauty is located in one of the most unique areas of the Hérault coast, where the culture of care and well-being has been anchored in local tradition for generations.
In a living area marked by the richness of its thermal and lagoon waters, Gouiran Beauté has been offering a complete range of professional hairdressing, beauty and care products since 1964, advised by a fully qualified team.
Gouiran Beauté Balaruc: more than 60 years of expertise in the Thau basin
Founded in 1964 in Montpellier, Gouiran Beauté is today one of the first independent distributors of professional beauty products in France, with 22 stores located in the south of the country.
Our Balaruc store serves the entire area around the Etang de Thau, an area with a strong identity where beauty professionals and demanding individuals are looking for products that match a particularly developed culture of care.
A store organized to save you time
Our departments are structured by universe for a smooth purchasing experience:
- Hairdressing and coloring : shampoos, masks, dyes, oxidants, styling products
- Hair care : cabin treatments, keratin treatments, serums and oils
- Aesthetics : facial treatments, hair removal, body treatments, well-being
- Professional makeup : complexion, eyes, lips, brushes and accessories
- Manicure and nail art : varnishes, gels, installation and maintenance equipment
- Tools and furniture : appliances, armchairs, salon equipment
Our advisors are constantly available to guide you and provide you with specific advice tailored to your profile.
The major brands of professional hairdressing and aesthetics available in Balaruc
Our store distributes several thousand references from the most recognized brands in the beauty industry, available at the best price.
- Wella Professionals - high performance coloring and hair care
- L'Oreal Professional - complete hairdressing and coloring ranges
- Schwarzkopf Professional - color and care expertise recognized worldwide
- BaByliss Pro - high-end professional hairdressing tools
- Kérastase - premium hair care
- Redken - hair science and advanced technical formulas
Our catalog is regularly updated to incorporate the latest innovations and new market releases.
Treatments designed for the thermal and lagoon environment of Balaruc
The territory of Balaruc is unique in France: Balaruc-les-Bains is one of the first spa resorts in the country, whose waters rich in minerals, sodium, magnesium and chlorides, attract tens of thousands of spa guests every year who come to treat their health and take care of their bodies.
This culture of care deeply rooted in the region results in a clientele that is particularly attentive to the quality of the products they use, whether hair care, beauty care or everyday beauty products.
The Thau pond also generates a very specific lagoon microclimate: a diffuse and persistent saline humidity, different from the sea air of the open sea, which infiltrates the hair fibers, swells the cuticles and dulls the coloring more quickly than in less exposed areas.
Our advisors integrate these particularities specific to the Thau basin into their recommendations:
- Restructuring treatments for fibers weakened by the mineral humidity of the pond
- Balancing shampoos for scalps stressed by salt-laden lagoon air
- Sheathing serums and masks to close cuticles and prolong the wear of coloring
- Nourishing body and face treatments suitable for skin regularly exposed to sea air
- Long-lasting color formulas stable in humid coastal conditions
Beautélive: the exclusive Gouiran Beauté brand on sale in Balaruc
The brand Beautélive, developed since 2001 by the Gouiran Beauté teams, offers more than 1,000 professional quality references at prices accessible to all profiles.
From coloring to hair care, from styling to body and face care True Cosmetics, the range covers the entire beauty routine with proven formulas and high-quality active ingredients.
Beautélive for professionals in the Thau basin
The hair salons and beauty institutes of Balaruc, Sète, Frontignan, Mèze, Marseillan, Agde, Montbazin and Gigean have with Beautélive a high-performance professional range at a price positioning adapted to the realities of the profession.
In a region where customers, accustomed to the culture of thermal treatments, are particularly demanding on the quality of products used in salons, Beautélive represents a lever of credibility and profitability on a daily basis:
- Oxidizers and permanent coloring
- Professional in-room hair care
- Styling and finishing products
- MyPolish Absolute varnishes and manicure products
- True Cosmetics face and body care
Beautélive for individuals in Balaruc and around the pond
In a region where taking care of yourself is part of the local culture, the Beautélive range offers professional quality treatments accessible to all, adapted to the specific conditions of the lagoon environment.
Our advisors will guide you to the references best suited to your hair type, your skin and your daily life between the pond and the Mediterranean.
Makeup, nails and aesthetic equipment: your entire beauty world in Balaruc
Beyond hairdressing, our Balaruc store offers a complete section dedicated to professional makeup, beauty treatments and accessories.
- Professional foundations, palettes, mascaras and lipsticks
- Face and body care devices
- Professional hair removal products (waxes, strips, after-hair removal)
- Varnishes, gels and manicure and pedicure equipment
- Hair accessories (brushes, combs, clips, elastics, caps)
- Professional furniture for salon and institute
Equipment and consumables for aesthetic institutes in the Thau basin
Beauticians from Balaruc and around the Etang de Thau find at Gouiran Beauté a complete supply of professional equipment, meeting the most demanding standards of the profession.
Our team also guides you towards the furniture solutions best suited to your work space and your budget, to equip or renew your living room or your institute.
Qualified advisors at your service in Balaruc
In our Balaruc store, all our advisors hold a diploma in aesthetics or hairdressing : they provide you with personalized and precise advice, adapted to your real needs.
Regularly trained in new ranges and the latest techniques in the sector, they guarantee you always up-to-date information on the innovations available.
Their expertise covers all situations:
- Targeted treatment for hair weakened by lagoon humidity or air laden with pond salts
- Choice of brushing, straightening or shaping equipment
- Comparison between two coloring formulas or two oxidants
- Maintenance protocol for hair colored or damaged by coastal conditions
- Personalized advice for a beauty routine adapted to life in the Thau basin
Professionals: Gouiran Beauté Balaruc, your beauty partner on the Etang de Thau
Do you manage a salon or an institute in Balaruc, Sète or in the towns around the pond? Our advisors support you in managing your recurring orders, alert you to current promotions and help you optimize your purchasing budget throughout the year.
Accessible from the entire Thau basin, our store is your local partner for seamless supply, meeting the demands of a region where beauty and self-care have always occupied a central place.
Come visit us at C/C Balaruc Loisirs, 34540 Balaruc-le-Vieux. Our team will be delighted to welcome you and support you.
