To meet these challenges, Schwarzkopf wanted to reformulate its legendary BLOND ME range. A range specially dedicated to different blonde tones. What's new: an innovative formula and even more luxurious packaging! Let's discover together what lies behind this line of care and coloring products.
Innovative technology
For a result that meets your client's expectations without compromising the quality of their hair, Schwarzkopf has developed Bond Strengthening Technology. This process, integrated into all BLOND ME coloring products, optimally protects the hair fiber during the technical service. Indeed, thanks to the succinic acid it contains, a protective veil forms around the hair bonds. This helps minimize breakage and preserve the hair. Strength and vitality are thus maintained, even after a bleaching or lightening process.
Personalized blondes
Because every woman has a different hair texture and dreams of a personalized blonde, the range of BLOND ME products had to be as comprehensive as possible. Schwarzkopf has fully succeeded in this challenge. Thanks to colorations meeting various needs: balayage, gray hair coverage, ash cream, or even pastel effect, there are no longer any limits to your creativity!
In addition, all shades of the BLOND ME ranges are intermixable. An excellent way to personalize the blonde that will enhance your client.
An asset for resale
Has your client's iconic and sophisticated look finally been achieved? Then allow her to maintain this result at home thanks to the many care products in the range! Schwarzkopf has left nothing to chance. The brand has integrated numerous active ingredients to preserve the shine of the blonde and the suppleness of the hair:
- Bond Creation Technology to stabilize the internal structures of the hair
- Sulfate-free formulas
- Care agents such as Marula oil or hydrolyzed keratin
In addition, the range comes in 3 tailor-made references such as cool blonde, warm/golden blonde, or all types of blondes.