Whether you're deeply interested in makeup or fashion, or just casually observe, you've almost certainly heard of this very popular term. From celebrity magazines to social media, the whole world has been talking about it since this technique was popularized and brought into the spotlight by the revelation of Kim Kardashian's daily contouring, the famous American celebrity.
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A butterfly effect, the shelves of our favorite cosmetics stores are now flooded with palettes and "contouring kits."
What exactly is this technique and, more importantly, how do you contour? We have the answers for you!
What is contouring makeup?
Historically, contouring is a professional makeup technique for women used by movie and fashion stars to create the illusion of a "perfect face" with makeup through the play of light and shadow. The makeup is applied notably around the contours of the face, hence the name "contouring."
Contouring involves applying precise shades of makeup to certain areas to refine (darker shade) or, conversely, highlight (lighter makeup). It's about playing with the volumes of the face and localized areas considered flaws. Thus, a strong jawline, a prominent forehead, overly plump cheekbones, or a too-visible double chin can be reshaped and softened using this technique.
The makeup applied in this way forms blocks and lines of color that need to be blended to sculpt the face.
How do I contour my face?
Given that the ideal face shape is considered oval, makeup should be applied to specific areas depending on the individual's face shape.
What brush should I use for my contouring makeup?
You can find contouring products in different textures, chosen according to your preferences and budget: cream, palette, powder, or stick.
For cream-textured makeup, a foundation brush should be used.
For powder, an angled blush brush or a kabuki brush would be ideal.
Please note, the bristles should be made of synthetic material or nylon, not natural hair.
You can also choose to blend the colors with a slightly dampened makeup sponge.
In summary, contouring is a very heavy complexion makeup ideal for achieving a perfect complexion and an extremely sculpted face for an evening or an event.
It is therefore not suitable for daytime, where natural makeup is generally preferred, or in summer, when you risk overheating and shining by overloading your skin.
Since the technique requires a bit of skill, practice by watching and applying tips and tricks from videos or tutorials!
