{"product_id":"shampoing-pre-technique-pre-tech-071000400098","title":"Pre-Technical Shampoo PRE-TECH","description":"\u003cp\u003ePrepare your hair to perfection with Subtil's PRE-TECH PRE-TECH shampoo, the essential ritual before each coloring, bleaching or perming.\u003c\/p\u003e\u003cp\u003eProperties of Subtil Pre-technical shampoo\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePrepares the hair before any technical procedure: coloring, bleaching, perming\u003c\/li\u003e\n\u003cli\u003eGently removes silicone residues for better penetration of dyes\u003c\/li\u003e\n\u003cli\u003eImproves results and increases performance of coloring and bleaching services\u003c\/li\u003e\n\u003cli\u003eCreamy and delicately scented texture for optimal comfort of use\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n\u003cli\u003eProfessional formula signed Subtil, a leading French brand\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eSubtil’s Pre-Technical shampoo: a preparatory gesture that makes all the difference\u003c\/p\u003e\u003cp\u003eWe don't say it enough: achieving beautiful color begins well before applying the dye. This is precisely where Subtil's PRE-TECH PRE-TECH shampoo comes in, designed so that each technical act is a success from the first step.\u003c\/p\u003e\u003cp\u003eIts carefully developed formula acts deeply to eliminate silicone residues often left behind by daily care. This targeted cleansing frees the hair fiber, opens the way for pigments and allows homogeneous and optimal penetration of dyes. Result: a more intense, more uniform and more durable color, which reveals the full potential of the chosen technique.\u003c\/p\u003e\u003cp\u003eBut PRE-TECH doesn’t just perform. Its generous texture, melting into the hair, transforms this preparatory treatment into a real moment of well-being. Its delicate fragrance envelops the ritual with a touch of sweetness, far from the austere rigor of a purely technical product. It is the attention to detail, this requirement in each component of the product, which has distinguished the Subtil house for decades.\u003c\/p\u003e\u003cp\u003eAlso discover all our products \u003ca href=\"\/en\/collections\/coloration-cheveux\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003ehair coloring\u003c\/strong\u003e\u003c\/a\u003e to complete your beauty routine and enhance your color from A to Z.\u003c\/p\u003e","brand":"Subtil","offers":[{"title":"Pre-Technical Shampoo PRE-TECH","offer_id":56537326682498,"sku":"071000400098","price":19.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/Shampoing-Pre_CC_81-Technique-PRE-TECH_071000400098_1_1775638037.jpg?v=1775684273","url":"https:\/\/www.gouiran-beaute.com\/en\/products\/pre-technical-shampoo-pre-tech","provider":"Gouiran Beauté","version":"1.0","type":"link"}