{"title":"Smoothing kit","description":"\u003cp\u003eFor smooth, frizz-free hair, Gouiran Beauté has selected at-home straightening kits for you at exceptional prices.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003ch3\u003eBrazilian Keratin Straightening\u003c\/h3\u003e\u003cp\u003eTry Brazilian keratin straightening now, a component naturally present in hair. Keratin protects the hair fiber from all external aggressions: pollution, UV, or \u003ca href=\"\/en\/collections\/lisseur-cheveux\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003eheating tools\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003eThe result of 10 years of research in Brazil, this technique allows hair to regain its strength and shine while being deeply nourished and repaired.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch3\u003eTannin Straightening\u003c\/h3\u003e\u003cp\u003eTannin is a natural substance found in plants and trees. It is an active ingredient that helps them defend against external chemical aggressions. Tannin is therefore completely natural.\u003c\/p\u003e\u003cp\u003e\u003ca href=\"\/en\/products\/kit-lissage-au-tanin\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003eTannin straightening\u003c\/strong\u003e\u003c\/a\u003e will be useful if your hair is dehydrated and dry. With this straightening, your hair will regain the necessary hydration for beautiful, perfectly healthy hair. Your hair will therefore be strengthened and straightened. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch3\u003eHow to maintain your straightening effectively?\u003c\/h3\u003e\u003cp\u003eTo boost the effectiveness of the treatment and its longevity, find all the necessary care products through specialized \u003ca href=\"\/en\/products\/routine-moisture-hydratation\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003estraightening maintenance routines\u003c\/strong\u003e\u003c\/a\u003e: shampoos, masks, and serums with disciplining and smoothing effects.\u003c\/p\u003e\u003cp\u003eFor optimal results, note that it is important to use sulfate-free shampoos and treatments.\u003c\/p\u003e","products":[{"product_id":"kit-lissage-au-tanin","title":"Tannin straightening kit","description":"\u003cp\u003eGive your hair a complete straightening routine with the Tannin Smoothing Kit from the Beautélive brand. This box brings together the essentials to smooth, discipline and enhance hair while preserving its softness and shine.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of the Beautélive tannin smoothing kit\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli data-pasted=\"true\"\u003e1 tannin smoothing cream 100 ml\u003c\/li\u003e\n\u003cli\u003e1 clarifying shampoo 100 ml\u003c\/li\u003e\n\u003cli\u003e1 post-smoothing shampoo 100 ml\u003c\/li\u003e\n\u003cli\u003e1 post-smoothing mask 100 ml\u003c\/li\u003e\n\u003cli\u003eSuitable for unruly, thick or sensitized hair\u003c\/li\u003e\n\u003cli\u003eComplete routine to prolong the smooth and shiny effect\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eThe Beautélive tannin smoothing kit: a complete straightening ritual for silky hair\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eThe Beautélive Tannin Smoothing Kit has been designed to accompany each stage of hair straightening with efficiency and gentleness. The clarifying shampoo prepares the hair fiber before applying the tannin cream, known to help discipline the hair while providing suppleness and shine. After straightening, the shampoo and post-smoothing mask prolong the results and help nourish the lengths on a daily basis. Thanks to its practical format of 100 ml per product, this kit is ideal for discovering tannin straightening or for maintaining smooth and elegant hair at home.\u003c\/p\u003e\u003cp\u003eAlso find all your beauty essentials in our “ \u003ca href=\"\/en\/collections\/shampoing-soin-coiffant\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003eShampoo, care, styling \u003c\/strong\u003e\u003c\/a\u003e» to complete your hair routine.\u003c\/p\u003e\u003cp data-pasted=\"true\"\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eIt is essential to wait 48 hours before shampooing after straightening.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003eThe duration of straightening is between 10 and 12 weeks using suitable sulfate-free shampoos and treatments.\u003c\/p\u003e","brand":"Beautélive","offers":[{"title":"Tannin smoothing kit 340ml","offer_id":49094291915046,"sku":"062000100001","price":49.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/kit-lissage-au-tanin_062000100001_1_1779190869_e8cd1c21-1d42-4f42-b2b0-5d0aa306f02b.jpg?v=1780695488"},{"product_id":"defrisant-straight-creatine-200ml-2018","title":"Straight Creatine Smoothing Cream","description":"\u003cp\u003eFor a successful straightening!\u003c\/p\u003e\u003cp\u003eWella's straightening cream is specially designed for hair professionals. It provides your clients with smooth, beautiful, and silky hair. Without heat, you can say goodbye to heating products that can damage the hair fiber.\u003c\/p\u003e\u003cp\u003eThis relaxer contains a Creatine + complex that makes hair easier to style effortlessly. Highly moisturizing, this complex makes straightening easier.\u003cbr\u003eThe straightening lasts a long time, and the hair is soft and manageable every day.\u003c\/p\u003e\u003cp\u003eWe offer 2 types of straightening cream:\u003cbr\u003e- C: for colored and sensitized hair\u003cbr\u003e- N: for normal and resistant hair\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Normal hair","offer_id":53379485565314,"sku":"062007000005N\/R","price":65.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/defrisant-straight-creatine-wella-200ml_062007000005n_1_1709843626_886fc4b8-397b-45b8-a6c2-28b53e61fa51.jpg?v=1781041134"},{"product_id":"kit-lissage-bresilien-coco-4-etapes","title":"Brazilian Keratin Straightening Kit Coconut 4 Steps","description":"\u003cp\u003eDiscover the Coco Brazilian Smoothing Kit from the Beautélive brand, a complete routine designed to discipline the hair, reduce frizz and provide lasting shine while respecting the hair fiber.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of the Brazilian coconut smoothing kit from Beautélive\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli data-pasted=\"true\"\u003e1 Brazilian coconut smoothing cream (100 ml)\u003c\/li\u003e\n\u003cli\u003e1 clarifying shampoo (100 ml)\u003c\/li\u003e\n\u003cli\u003e1 post-smoothing shampoo (100 ml)\u003c\/li\u003e\n\u003cli\u003e1 post-smoothing mask (100 ml)\u003c\/li\u003e\n\u003cli\u003eComplete routine for preparation, straightening and maintenance\u003c\/li\u003e\n\u003cli\u003eSuitable for hair lacking discipline or shine\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eThe Brazilian coconut smoothing kit from Beautélive: a complete care ritual for controlled straightening\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eThis Brazilian coconut straightening kit is part of a hair care approach inspired by professional techniques used in salons. Each step has been designed to prepare the fiber, optimize the penetration of the treatment and prolong the effects of straightening. The smoothing cream acts in depth while the shampoos and post-smoothing mask prolong softness and shine every day. Ideal for women looking for a careful result at home, it combines efficiency, sensoriality and quality of execution.\u003c\/p\u003e\u003cp\u003eWhy we like this product: it saves time in the morning, disciplines hair effortlessly and provides softer, smoother and luminous hair from the first uses.\u003c\/p\u003e\u003cp data-pasted=\"true\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff0000;\"\u003eFor perfect straightening, it is essential to wait 48 hours before washing your hair.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eStraightening lasts 10 to 12 weeks if the maintenance products are specific to straightening, therefore sulfate-free.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eTo discover in our category\u003c\/span\u003e\u003cspan style=\"color: #000000;\"\u003e\u003ca href=\"\/en\/collections\/shampoing-soin-coiffant\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e \u003cstrong data-pasted=\"true\"\u003eShampoo, care, styling\u003c\/strong\u003e,\u003c\/a\u003e\u003c\/span\u003e\u003cspan style=\"color: #000000;\"\u003e to complete your hair routine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Beautélive","offers":[{"title":"Brazilian Coconut Smoothing Kit 4 Steps","offer_id":49094294733094,"sku":"063000100002","price":49.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/kit-lissage-bre_CC_81silien-coco-4-etapes_063000100002_1_1779190864.jpg?v=1780436162"},{"product_id":"shampoing-clarifiant-ndeg1","title":"Clarifying shampoo #1","description":"\u003cp\u003eBeautélive No. 1 Clarifying Shampoo is the essential first step in the Beautélive straightening ritual, designed to deeply cleanse and prepare hair.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of Beautélive Clarifying Shampoo\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli data-pasted=\"true\"\u003eShampoo without sulfates, respectful of the hair fiber\u003c\/li\u003e\n\u003cli\u003eStep No. 1 of the Beautélive smoothing treatment\u003c\/li\u003e\n\u003cli\u003eDeep cleaning of residues, impurities and excess products\u003c\/li\u003e\n\u003cli\u003eOpens the hair scales to optimize care\u003c\/li\u003e\n\u003cli\u003eGenerous format 400 ml\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eBeautélive Clarifying Shampoo: for hair perfectly ready for straightening\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eBeautélive No. 1 Clarifying Shampoo is specially formulated to provide deep cleansing while preparing the hair fiber to receive a straightening treatment. Its soft texture, without sulfates, helps purify the hair by eliminating residues of styling products, impurities and excess sebum, while respecting the nature of the hair. By delicately opening the scales, it optimizes the penetration of subsequent treatments and lastingly improves the treatment result. Used with precision, it reflects true professional know-how, designed for those seeking efficiency, quality and performance in their hair routine.\u003c\/p\u003e\u003cp\u003eAlso find our entire selection in the category \u003cstrong data-pasted=\"true\"\u003e« \u003c\/strong\u003e\u003ca href=\"\/en\/collections\/shampoing-soin-coiffant\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong data-pasted=\"true\"\u003eShampoo, care, styling \u003c\/strong\u003e\u003c\/a\u003e\u003cstrong data-pasted=\"true\"\u003e»\u003c\/strong\u003e to complete your hair beauty routine.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis clarifying shampoo from the Beautélive brand has been specially designed for tannin smoothing. Formulated without sulfate, it will prepare the hair before applying straightening, cleaning the hair of any impurities and residue.\u003c\/p\u003e\u003cp\u003eYou must first shampoo on wet hair, massaging it lightly. Rinse well, then repeat the operation a second time, but leave it on for a few minutes this time, then rinse.\u003c\/p\u003e\u003cp\u003ePlease note, you should only use this shampoo before straightening, it is not a maintenance shampoo. Once the smoothing is done, put it aside!!\u003c\/p\u003e","brand":"Beautélive","offers":[{"title":"Clarifying Shampoo #1 400ml","offer_id":49094301778214,"sku":"071000100100","price":20.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-clarifiant-n_C2_B01_071000100100_1_1779190850.jpg?v=1779226625"},{"product_id":"shampoing-post-lissage-ndeg3","title":"No. 3 Post-Smoothing Shampoo","description":"\u003cp\u003eThe \u003cstrong data-pasted=\"true\"\u003ePost-smoothing shampoo n°3 Beautélive\u003c\/strong\u003e is specially formulated to prolong the effects of straightening while taking care of the hair fiber. Its sulfate-free formula hydrates the hair, helps preserve its softness and facilitates daily styling.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of Beautélive Post-smoothing Shampoo\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli data-pasted=\"true\"\u003eSulfate-free formula suitable for straightened hair\u003c\/li\u003e\n\u003cli\u003eMoisturizes and sustainably maintains straightening\u003c\/li\u003e\n\u003cli\u003ePreserves the suppleness and shine of the hair\u003c\/li\u003e\n\u003cli\u003eGently cleanses without damaging the hair fiber\u003c\/li\u003e\n\u003cli\u003eIdeal for daily use\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eBeautélive Post-Smoothing Shampoo: a care ritual to prolong your perfect straightening\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eBeautélive Post-Smoothing Shampoo No. 3 perfectly accompanies hair that has undergone straightening, providing softness, hydration and protection. Its pleasant texture envelops the hair to gently cleanse without altering the results of the treatment. Designed to meet the needs of sensitized hair, it helps maintain supple, shiny and disciplined hair fiber day after day. Thanks to its carefully developed formulation, it becomes an essential ally for prolonging the beauty of straightening and regaining hair that is easy to comb.\u003c\/p\u003e\u003cp\u003eAlso find all our products in the category \u003ca href=\"\/en\/collections\/shampoing-soin-coiffant\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong data-pasted=\"true\"\u003eShampoo, care, styling\u003c\/strong\u003e\u003c\/a\u003e to complete your hair routine.\u003c\/p\u003e","brand":"Beautélive","offers":[{"title":"Post-smoothing shampoo n°3","offer_id":49094301942054,"sku":"071000100101","price":20.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-post-lissage-n_C2_B03_071000100101_1_1779190845.jpg?v=1779226626"},{"product_id":"prep-masque","title":"PREP Mask","description":"\u003cp\u003eThe PREP mask from the Inebrya brand is specially designed to strengthen and deeply revitalize hair.\u003c\/p\u003e \u003cp\u003eEnriched with carefully selected natural ingredients, this mask gives incredible strength and body to hair. It works in harmony with PREP Shampoo for a complete hair care experience.\u003c\/p\u003e \u003cp\u003eEnvironmentally friendly, this mask has a formula with 94% ingredients of natural origin, sulfate-free and entirely vegan.\u003c\/p\u003e","brand":"Inebrya","offers":[{"title":"PREP Mask 1000ml","offer_id":49094389891366,"sku":"072021500127","price":27.24,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/prep-mask-1000ml-inebrya_072021500127_1711820070.jpg?v=1750282841"},{"product_id":"apres-shampoing-hydratant-3","title":"Moisture Collection Hydrating Conditioner","description":"\u003cp\u003eA conditioner capable of rehydrating both normal and driest hair? Quickly discover the hydrating conditioner from the MOISTURE COLLECTION range by Keratherapy!\u003c\/p\u003e \u003cp\u003eThis treatment has been specially formulated to revive and strengthen the hair in order to leave it shinier, healthier and supple to the touch. To achieve this result, the brand integrated the following elements:\u003c\/p\u003e \u003cp\u003e- Keratin, naturally present in the hair, provides elasticity and deep revitalization\u003c\/p\u003e \u003cp\u003e- Collagen, rich in amino acids, strengthens the hair fiber from the inside\u003c\/p\u003e \u003cp\u003e- Jojoba oil helps soften the material and tames frizz\u003c\/p\u003e \u003cp\u003e- Wheat germ oil, thanks to the vitamins it contains, brings vitality and hydration to the hair.\u003c\/p\u003e","brand":"Kerathérapy","offers":[{"title":"300ml","offer_id":49094391628070,"sku":"072022500002","price":23.1,"currency_code":"EUR","in_stock":true},{"title":"946ml","offer_id":49094391660838,"sku":"072022500004","price":53.3,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/conditioner-moisture-keratherapy_groupe_1_1721389735.jpg?v=1725359747"},{"product_id":"creme-lissante-keratine-infused","title":"Keratin Infused Style \u0026 Finish Collection Smoothing Cream","description":"\u003cp\u003eWe all know that blow-drying doesn't do your hair any good, but what would you do if, on the contrary, your hair dryer would give your dull hair shine every day?\u003c\/p\u003e \u003cp\u003eThanks to this smoothing cream and the heat of your hair dryer it is a keratin treatment for you to have at hand and usable daily.\u003c\/p\u003e \u003cp\u003eEnriched with amino acids and pure keratin, your hair will be immediately hydrated and shiny!\u003c\/p\u003e","brand":"Kerathérapy","offers":[{"title":"Keratin-infused smoothing cream Style \u0026 Finish Collection 200ml","offer_id":49094392217894,"sku":"072022500010","price":27.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/creme-lissante-infused-200ml-keratherapy_072022500010_1_1711820070.jpg?v=1750282846"},{"product_id":"spray-soin-rapid-rescue","title":"Rapid Rescue care spray","description":"\u003cp\u003eYou will love this hair spray which will give you dream hair!\u003c\/p\u003e \u003cp\u003eCombining Kerabond technology, combined with natural macadamia oil, keratin and antioxidants, this spray will instantly transform your hair to make it shiny and smooth\u003c\/p\u003e \u003cp\u003eIt will also protect your hair from external aggressions and the sun!\u003c\/p\u003e","brand":"Kerathérapy","offers":[{"title":"Rapid Rescue care spray 125ml","offer_id":49094392447270,"sku":"072022500013","price":23.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/rapid-rescue-infused-125ml-keratherapy_072022500013_1_1711820070.jpg?v=1750282861"},{"product_id":"papier-pointe-x200","title":"Pointed paper x200","description":"\u003cp\u003eVery practical when doing perms!\u003c\/p\u003e \u003cp\u003eThe tip papers are placed at the tip of the hair strand before you wind the curler. 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