{"title":"Post-color shampoo","description":"\u003cp\u003eColored hair does not require the same care as normal hair. It needs special attention. This care must be nourishing and protective.\u003c\/p\u003e\u003cp\u003eTheir purpose? To preserve the intensity of the color and boost the hair's shine while nourishing the scalp.\u003c\/p\u003e\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\u003ch3\u003eWhat is hair coloring?\u003c\/h3\u003e\u003cp\u003e\u003ca href=\"\/en\/collections\/coloration-d-oxydation\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003eOxidation hair dyes\u003c\/strong\u003e\u003c\/a\u003e are made using active chemical products. Unfortunately, these products damage and weaken the hair.\u003c\/p\u003e\u003cp\u003eBrittle, lacklustre, and split-ended hair can then appear if no suitable \u003ca href=\"\/en\/collections\/masque-cheveux\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003etreatment\u003c\/strong\u003e\u003c\/a\u003e is applied.\u003c\/p\u003e\u003cp\u003eIn addition, with each shampoo, the color fades and becomes duller, not to mention the roots that start to show! Shampooing is an essential step because it cleans the hair, but it is also harmful because it damages the color.\u003c\/p\u003e\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\u003ch3\u003eA nourishing treatment\u003c\/h3\u003e\u003cp\u003eTo maintain the color and shine of your \u003ca href=\"\/en\/collections\/coloration\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003ehair dye\u003c\/strong\u003e\u003c\/a\u003e, certain treatments such as post-coloring shampoos are important. They are even the beauty allies of colored hair!\u003c\/p\u003e\u003cp\u003eFrequently used because they are very practical, they have nourishing properties that help preserve hair dyes. Thus, pigment-based shampoos give more intensity to the color. The highlights are maintained, and the hair is softer and shinier!\u003c\/p\u003e\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\u003ch3\u003eTailored advice\u003c\/h3\u003e\u003cp\u003eTo prevent your color from fading wash after wash, it is necessary to wash your hair less often. Otherwise, the hair becomes dry and the hair fiber is stripped.\u003c\/p\u003e\u003cp\u003eWhat ingredients should you prioritize for colored hair? \u003ca href=\"\/en\/products\/routine-moisture-hydratation\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003eA sulfate-free product\u003c\/strong\u003e\u003c\/a\u003e but with protective UV filters.\u003c\/p\u003e\u003cp\u003eBe careful, these repigmenting products should not be used all the time. You should apply them only once a week; it is, in a way, a hair treatment!\u003c\/p\u003e","products":[{"product_id":"shampoing-fixateur-de-couleur","title":"Color-preserving shampoo Techniques","description":"\u003cp\u003eWant to maintain the vibrancy and shine of your hair color for as long as possible? It starts on the day of coloring with the use of Beautélive's post-coloring shampoo!\u003c\/p\u003e\u003cp\u003eIndeed, this shampoo has been specially formulated to optimally \"fix\" the color on the hair. This ensures that the color lasts over time, without losing its intensity. The fluid texture of this shampoo will instantly penetrate the hair to purify it while sealing in the color.\u003c\/p\u003e\u003cp\u003eIn addition, Beautélive's color-fixing shampoo will also provide volume and hydration to the hair, for a supple and healthy texture!\u003c\/p\u003e","brand":"Beautélive","offers":[{"title":"250ml","offer_id":49094300565798,"sku":"071000100086","price":7.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-fixateur-de-couleur-beautelive_071000100086conf_2_1718100596_2bb67606-9875-4f9b-89ae-25bbeadbfc7a.jpg?v=1780781754"},{"product_id":"shampoing-post-coloration-ph-acide","title":"Acid pH post-color shampoo","description":"\u003cp\u003eAmong Subtil's essential technical products, discover the acid pH post-coloration or decoloration shampoo.\u003c\/p\u003e\u003cp\u003eThis ultra-gentle shampoo has been specially formulated for washing hair that has undergone a technical service such as coloring or bleaching. Thanks to its unique formula, it stabilizes the color for lasting results and intensity and restores the hair fiber's initial pH.\u003c\/p\u003e\u003cp\u003eFurthermore, Subtil's post-coloration shampoo smooths the hair cuticles along their entire length and visibly increases their shine. The hair is gently purified and regains a restored texture.\u003c\/p\u003e","brand":"Subtil","offers":[{"title":"Acidic pH post-color shampoo 1000ml","offer_id":49094303613222,"sku":"071000400006","price":20.3,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-ultra-doux-post-coloration-ph-acide-subtil-1-l_071000400006_1_1711820058.jpg?v=1747690571"},{"product_id":"shampoing-post-technique","title":"Post-Technical Magnet Shampoo","description":"\u003cp\u003eAfter coloring or bleaching, we recommend using an appropriate shampoo. Let yourself be tempted by this Post-Technical Shampoo from Revlon's Magnet range.\u003c\/p\u003e\u003cp\u003eIndeed, after coloring, by using this shampoo, the hair will not only be well washed, but its pH will also be rebalanced. In addition, it eliminates mineral and metallic deposits found in water, which can give hair undesirable reflections.\u003c\/p\u003e\u003cp\u003eThanks to this shampoo, to be used right after hair coloring, the color will be at its most luminous, with extraordinary shine.\u003c\/p\u003e","brand":"Revlon","offers":[{"title":"Magnet Post-Technical Shampoo 1000ml","offer_id":49094308462886,"sku":"071001300040","price":53.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampooing-post-technique-magnet-1l-revlon_071001300040_1_1777459017_4f884d0d-c698-4f08-ba3e-60e66f0d259a.jpg?v=1777498714"},{"product_id":"shampoing-post-color-ph-acide-071000400097","title":"Post Color pH Acid Shampoo","description":"\u003cp\u003eSubtil's Post Color acidic pH shampoo is the essential step after each coloring or bleaching: it seals the color, smoothes the hair and restores the natural balance of the scalp for a shiny and long-lasting result.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of Subtil Post Color shampoo\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAcidic pH 4.5\u003c\/strong\u003e : restores the natural pH of the hair\u003c\/li\u003e\n\u003cli\u003eStabilizes and prolongs color after service\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth the scales\u003c\/strong\u003e from root to tip\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFluid texture\u003c\/strong\u003e with a delicate citrus scent\u003c\/li\u003e\n\u003cli\u003eIdeal for coloring and bleaching\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eResult \u003c\/strong\u003e: radiance, shine and softness to the touch\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003ePost Color shampoo from Subtil: a shampoo designed to enhance color\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eAfter the intensity of coloring or bleaching, your hair deserves a finishing ritual worthy of the work accomplished. Subtil's Post Color pH Acide shampoo was formulated precisely for this moment: the one where every detail counts. Thanks to its acidic pH 4.5, it intervenes directly on the structure of the hair to close the scales opened during the technical service, thus preserving the color inside the hair fiber.\u003c\/p\u003e\u003cp\u003eThis shampoo embodies the demands of the Subtil brand: precise formulas, designed by professionals for people who make no concessions on quality. Its application, which is intended to be a real care gesture from root to tip, transforms the washing routine into an expert protocol. The texture spreads easily, lathers generously and rinses off without residue.\u003c\/p\u003e\u003cp\u003eResult: stabilized color, straightened hair and a silky touch revealing shine. The subtle citrus fragrance brings a fresh and light note that makes each wash pleasant.\u003c\/p\u003e\u003cp\u003eFind Subtil Post Color shampoo and many other professional treatments in our section \u003ca href=\"\/en\/collections\/coloration-cheveux\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003eHair coloring\u003c\/strong\u003e\u003c\/a\u003e, to enhance and preserve your color at each step.\u003c\/p\u003e","brand":"Subtil","offers":[{"title":"Post Color pH Acid Shampoo","offer_id":56537326649730,"sku":"071000400097","price":19.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/Shampoing-Post-Color-pH-Acide-_071000400097_1_1775638036.jpg?v=1775684273"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/collections\/Cat_C3_A9gorie_20shampoing_20post_20coloration_35abcb1e-c08f-4dac-81f7-372ebfb02efb.jpg?v=1762859946","url":"https:\/\/www.gouiran-beaute.com\/en\/collections\/post-coloring-shampoo.oembed","provider":"Gouiran Beauté","version":"1.0","type":"link"}